David Beckham?s influence has waned slightly on the field for the Los Angeles Galaxy. He?s 37 and, lately, fighting through some injuries, so some decline in impact can hardly be a shocker.
On the other hand, soccer?s iconic midfielder and free kick specialist remains a marketing tour du force, apparently.
Just two days ago, Swiss watch maker Breitling announced that Beckham had signed on as a new endorsing partner.
The new ad campaign is in full swing; I noticed a full page ad in this morning New York Times featuring the smoldering stare of Mr. Beckham.
The Galaxy midfielder didn?t need to travel far for his first major shoot; the ads you will see (and the video below) were shot at the Mojave Air & Space Port in California.
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Source: http://prosoccertalk.nbcsports.com/2012/11/15/david-beckham-still-a-marketing-tour-de-force/related/
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